My Resume
Skills & Expertise
A well-rounded communications professional with extensive digital marketing experience plus expertise in persuasive copywriting and editing, event support and donor relations. Respected for ability to develop and manage multiple projects while aligning with larger strategic goals.
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Self-directed and strategic thinking results in finely tuned, successful initiatives.
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Familiarity with content and project management systems, social media platforms, email marketing best practices, and web analytic tools.
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University master’s classes included multi-channel marketing, internet marketing communication, digital campaign management, web analytics and more.
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Eagle-eyed attention to detail and a quick study of new software, platforms and processes.
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Ability to collaborate with colleagues at all levels and to effectively manage external vendors.
Technical Proficiencies
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AP Style
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Meta Business Suite
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HTML
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Canva
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Microsoft Office Suite
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Mailchimp
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Salesforce CRM
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Sendible and Sprout Social CMS
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Asana/Trello project management
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Wordpress
Experience
2021 - 2023
Contract Digital Engagement Manager
Epilepsy Foundation of Colorado & Wyoming
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Multi-channel marketing specialist supporting fundraising events, development, and programs teams
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Developed and implemented marketing strategies for the Walk to END EPILEPSY, Wyoming Gives Day, Colorado Gives Day, National Epilepsy Awareness Month, as well as camps, retreats, programs and webinars
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Wrote and produced monthly email newsletters, fundraising campaigns and program marketing
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Created, posted and analyzed social posts to promote events, program registration, user-generated content and fundraising
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Managed the migration of website content to a new hosting platform; edited and updated content
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Educated and supported Foundation staff on email and social best practices to meet the needs of people living with epilepsy across the region
2017 - present
Freelance Digital Marketing/Social Media Specialist
National Multiple Sclerosis Society
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Develop, write, and edit social media content for annual fundraising events and campaigns
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Engage online community, including responding to inquiries and identifying user-generated content to repurpose on Society-owned channels
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Coordinate with team members to ensure consistent messaging and content
2012 - 2015
Digital Communications Specialist
National MS Society CO-WY Chapter
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Created and managed web content on Society Chapter branded websites
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Created content, monitored and responded to social media accounts on Facebook, Twitter, YouTube, LinkedIn, increasing participation across all platforms more than 75% in three years
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Created, edited and distributed email marketing campaigns for fundraising events, programs, services, and donor relations to 65,000 segmented constituents across Colorado and Wyoming
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Migrated chapter website to new CMS and supported other chapters during the migration
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Coordinated with various department to ensure accurate online information; developed additional resources to best reflect new CMS capabilities
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Copyedited quarterly Chapter printed newsletter and managed digital promotion
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Developed and implemented content marketing calendar, outlining promotional efforts for four major fundraising events in one place to ensure consistent, timely exposure
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Served as on-site social media liaison at fundraising events, engaging with constituents and fulfilling sponsor promotion requirements
2010 - 2012
Part-Time Development Special Projects Assistant
National MS Society CO-WY Chapter
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Wrote and edited copy for website, newsletters, emails and other communications
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Assisted with the launch, promotion, and implementation of a new fundraising event, Hike MS
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Assisted with event-based projects including managing volunteers and recruiting participants
2008 - 2012
Manager of Corporate & Foundation Relations
Opera Colorado
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Negotiated and managed corporate sponsorships including in-kind support
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Wrote grants generating more than $400,000 in foundation gifts
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Planned and executed women’s luncheons, resulting in a growth in attendance of 114% in one year
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Planned and executed corporate/foundation recognition receptions to cultivate donors
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Compiled and edited sponsorship profiles/other content for donor newsmagazine, programs, eNews
2005 - 2008
Membership Services Manager
Membership Services Coordinator
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Account manager for more than 1,000 local and statewide member businesses
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Managed the compilation and editing of member listings and advertorial in official guides
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Planned and executed three annual events: golf tournament, annual meeting breakfast and gala dinner
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Planned and executed monthly networking events
Volunteer Experience
2022 - 2023
2019 - present
2022 - present
2023 - present
2020
2014 - 2020
2018 - 2019
2008 - 2011
Carleton College 25th Reunion Newsletter Editor
Denver Choir League Social Media Manager
Fundraising Chair and Popcorn Kernel, BSA Troop 537
Dunstan MS PTA Social Media/Colorado Gives Day Coordinator
Jeffco Eats Operations Manager and Social Media Coordinator
Committee Chair and Popcorn Kernel, Cub Scout Pack 548
Fun Run Committee Chair, Devinny Elementary
Routing Crew, Bike MS to benefit National MS Society
Education
2014-2016
University of Denver University College | Master's of Professional Studies Degree in Organizational and Professional Communication
1994 - 1998